Top 10 AdTech Startups in India are revolutionizing the advertising landscape by leveraging technology to enhance targeting, engagement, and measurement of digital advertising campaigns. These companies offer solutions ranging from programmatic advertising platforms and native advertising networks to data analytics and AI-powered ad optimization tools. Here are the top 10 AdTech startups in India that are leading the way in reshaping the future of digital advertising.
Table of Contents
1. InMobi
InMobi is a global mobile advertising and technology platform that provides a suite of solutions for advertisers and publishers. Founded in 2007 by Naveen Tewari, Mohit Saxena, Amit Gupta, and Abhay Singhal, InMobi offers mobile-first advertising formats and advanced targeting capabilities powered by AI.
Category | Details |
---|---|
Founded | 2007 |
Founders | Naveen Tewari, Mohit Saxena, Amit Gupta, Abhay Singhal |
Headquarters | Bengaluru, India |
Services | Mobile advertising platform |
Popular Solutions | Programmatic advertising, AI-driven targeting |
Website | InMobi |
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2. Vserv
Vserv is a mobile advertising technology platform that specializes in delivering targeted advertising solutions to reach mobile users. Founded in 2010 by Dippak Khurana and Ashay Padwal, Vserv focuses on serving ads based on user demographics, behavior, and interests.
Category | Details |
---|---|
Founded | 2010 |
Founders | Dippak Khurana, Ashay Padwal |
Headquarters | Mumbai, India |
Services | Mobile advertising technology |
Popular Solutions | Targeted advertising, mobile ad formats |
Website | Vserv |
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3. Amagi
Amagi is a media technology company that provides cloud-based broadcast and targeted advertising solutions. Founded in 2008 by Baskar Subramanian, Srinivasan KA, and Srividhya Srinivasan, Amagi enables targeted TV advertising and content delivery across traditional and OTT platforms.
Category | Details |
---|---|
Founded | 2008 |
Founders | Baskar Subramanian, Srinivasan KA, Srividhya Srinivasan |
Headquarters | Bengaluru, India |
Services | Cloud-based broadcast, targeted TV advertising |
Popular Solutions | Targeted ad insertion, content monetization |
Website | Amagi |
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4. SilverPush
SilverPush is a cross-device advertising technology company that specializes in TV-to-mobile marketing and real-time cross-device retargeting. Founded in 2012 by Hitesh Chawla, Mudit Seth, and Kartik Mehta, SilverPush uses audio content recognition technology for effective ad targeting.
Category | Details |
---|---|
Founded | 2012 |
Founders | Hitesh Chawla, Mudit Seth, Kartik Mehta |
Headquarters | Gurugram, India |
Services | Cross-device advertising technology |
Popular Solutions | TV-to-mobile marketing, real-time retargeting |
Website | SilverPush |
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5. Media.net
Media.net is a leading contextual advertising company that provides comprehensive ad monetization solutions for publishers. Founded in 2010 by Divyank Turakhia and Bhavin Turakhia, Media.net serves contextual ads based on user interests and website content.
Category | Details |
---|---|
Founded | 2010 |
Founders | Divyank Turakhia, Bhavin Turakhia |
Headquarters | Mumbai, India (operates globally) |
Services | Contextual advertising, ad monetization |
Popular Solutions | Publisher tools, contextual ad serving |
Website | Media.net |
6. PubMatic
PubMatic is a digital advertising technology company that provides programmatic advertising solutions for publishers and advertisers. Founded in 2006 by Amar Goel and Anand Das, PubMatic offers real-time bidding and ad optimization tools across multiple channels.
Category | Details |
---|---|
Founded | 2006 |
Founders | Amar Goel, Anand Das |
Headquarters | Pune, India |
Services | Programmatic advertising technology |
Popular Solutions | Real-time bidding, ad optimization |
Website | PubMatic |
7. Simpli5d
Simpli5d is a mobile advertising technology company specializing in data-driven mobile marketing solutions. Founded by Krishna Kumar and Chandan Rajpal, Simpli5d focuses on delivering personalized ad experiences and maximizing mobile ad revenue for publishers.
Category | Details |
---|---|
Founded | Not specified |
Founders | Krishna Kumar, Chandan Rajpal |
Headquarters | Bengaluru, India |
Services | Mobile advertising technology |
Popular Solutions | Data-driven mobile marketing, ad optimization |
Website | Simpli5d |
8. Zapr Media Labs
Zapr Media Labs is a media tech company that specializes in TV-to-mobile audience engagement and ad targeting solutions. Founded by Deepak Baid, Sandipan Mondal, and Sajo Mathews, Zapr leverages media consumption patterns to deliver targeted advertising across digital platforms.
Category | Details |
---|---|
Founded | Not specified |
Founders | Deepak Baid, Sandipan Mondal, Sajo Mathews |
Headquarters | Bengaluru, India |
Services | TV-to-mobile advertising, audience engagement |
Popular Solutions | Ad targeting, media consumption analytics |
Website | Zapr Media Labs |
9. OneOneDay
OneOneDay is a video advertising platform that connects advertisers with users who share brand videos on social media. Founded by Aman Kumar Singh and Ankit Sharma, OneOneDay offers a performance-driven approach to video ad campaigns, enhancing brand visibility and engagement.
Category | Details |
---|---|
Founded | Not specified |
Founders | Aman Kumar Singh, Ankit Sharma |
Headquarters | Gurugram, India |
Services | Video advertising platform |
Popular Solutions | Social media video sharing, ad performance |
Website | OneOneDay |
10. Gamooga
Gamooga is a customer engagement platform that provides personalized marketing automation
and analytics solutions. Founded by Eliazar Babu and Ramesh Namasivayam, Gamooga helps businesses optimize customer interactions through email, SMS, and push notifications.
Category | Details |
---|---|
Founded | Not specified |
Founders | Eliazar Babu, Ramesh Namasivayam |
Headquarters | Chennai, India |
Services | Customer engagement, marketing automation |
Popular Solutions | Personalized marketing, analytics |
Website | Gamooga |
In Conclusion,These top 10 AdTech startups in India are at the forefront of innovation, transforming digital advertising with their advanced technologies and solutions. From mobile advertising platforms and programmatic advertising tools to TV-to-mobile engagement and personalized marketing automation, these startups are shaping the future of advertising in India and beyond.
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