Top 10 AdTech Startups in India

Top 10 AdTech Startups in India

Top 10 AdTech Startups in India are revolutionizing the advertising landscape by leveraging technology to enhance targeting, engagement, and measurement of digital advertising campaigns. These companies offer solutions ranging from programmatic advertising platforms and native advertising networks to data analytics and AI-powered ad optimization tools. Here are the top 10 AdTech startups in India that are leading the way in reshaping the future of digital advertising.


1. InMobi

InMobi is a global mobile advertising and technology platform that provides a suite of solutions for advertisers and publishers. Founded in 2007 by Naveen Tewari, Mohit Saxena, Amit Gupta, and Abhay Singhal, InMobi offers mobile-first advertising formats and advanced targeting capabilities powered by AI.

CategoryDetails
Founded2007
FoundersNaveen Tewari, Mohit Saxena, Amit Gupta, Abhay Singhal
HeadquartersBengaluru, India
ServicesMobile advertising platform
Popular SolutionsProgrammatic advertising, AI-driven targeting
WebsiteInMobi

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2. Vserv

Vserv is a mobile advertising technology platform that specializes in delivering targeted advertising solutions to reach mobile users. Founded in 2010 by Dippak Khurana and Ashay Padwal, Vserv focuses on serving ads based on user demographics, behavior, and interests.

CategoryDetails
Founded2010
FoundersDippak Khurana, Ashay Padwal
HeadquartersMumbai, India
ServicesMobile advertising technology
Popular SolutionsTargeted advertising, mobile ad formats
WebsiteVserv

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3. Amagi

Amagi is a media technology company that provides cloud-based broadcast and targeted advertising solutions. Founded in 2008 by Baskar Subramanian, Srinivasan KA, and Srividhya Srinivasan, Amagi enables targeted TV advertising and content delivery across traditional and OTT platforms.

CategoryDetails
Founded2008
FoundersBaskar Subramanian, Srinivasan KA, Srividhya Srinivasan
HeadquartersBengaluru, India
ServicesCloud-based broadcast, targeted TV advertising
Popular SolutionsTargeted ad insertion, content monetization
WebsiteAmagi

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4. SilverPush

SilverPush is a cross-device advertising technology company that specializes in TV-to-mobile marketing and real-time cross-device retargeting. Founded in 2012 by Hitesh Chawla, Mudit Seth, and Kartik Mehta, SilverPush uses audio content recognition technology for effective ad targeting.

CategoryDetails
Founded2012
FoundersHitesh Chawla, Mudit Seth, Kartik Mehta
HeadquartersGurugram, India
ServicesCross-device advertising technology
Popular SolutionsTV-to-mobile marketing, real-time retargeting
WebsiteSilverPush

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5. Media.net

Media.net is a leading contextual advertising company that provides comprehensive ad monetization solutions for publishers. Founded in 2010 by Divyank Turakhia and Bhavin Turakhia, Media.net serves contextual ads based on user interests and website content.

CategoryDetails
Founded2010
FoundersDivyank Turakhia, Bhavin Turakhia
HeadquartersMumbai, India (operates globally)
ServicesContextual advertising, ad monetization
Popular SolutionsPublisher tools, contextual ad serving
WebsiteMedia.net

6. PubMatic

PubMatic is a digital advertising technology company that provides programmatic advertising solutions for publishers and advertisers. Founded in 2006 by Amar Goel and Anand Das, PubMatic offers real-time bidding and ad optimization tools across multiple channels.

CategoryDetails
Founded2006
FoundersAmar Goel, Anand Das
HeadquartersPune, India
ServicesProgrammatic advertising technology
Popular SolutionsReal-time bidding, ad optimization
WebsitePubMatic

7. Simpli5d

Simpli5d is a mobile advertising technology company specializing in data-driven mobile marketing solutions. Founded by Krishna Kumar and Chandan Rajpal, Simpli5d focuses on delivering personalized ad experiences and maximizing mobile ad revenue for publishers.

CategoryDetails
FoundedNot specified
FoundersKrishna Kumar, Chandan Rajpal
HeadquartersBengaluru, India
ServicesMobile advertising technology
Popular SolutionsData-driven mobile marketing, ad optimization
WebsiteSimpli5d

8. Zapr Media Labs

Zapr Media Labs is a media tech company that specializes in TV-to-mobile audience engagement and ad targeting solutions. Founded by Deepak Baid, Sandipan Mondal, and Sajo Mathews, Zapr leverages media consumption patterns to deliver targeted advertising across digital platforms.

CategoryDetails
FoundedNot specified
FoundersDeepak Baid, Sandipan Mondal, Sajo Mathews
HeadquartersBengaluru, India
ServicesTV-to-mobile advertising, audience engagement
Popular SolutionsAd targeting, media consumption analytics
WebsiteZapr Media Labs

9. OneOneDay

OneOneDay is a video advertising platform that connects advertisers with users who share brand videos on social media. Founded by Aman Kumar Singh and Ankit Sharma, OneOneDay offers a performance-driven approach to video ad campaigns, enhancing brand visibility and engagement.

CategoryDetails
FoundedNot specified
FoundersAman Kumar Singh, Ankit Sharma
HeadquartersGurugram, India
ServicesVideo advertising platform
Popular SolutionsSocial media video sharing, ad performance
WebsiteOneOneDay

10. Gamooga

Gamooga is a customer engagement platform that provides personalized marketing automation

and analytics solutions. Founded by Eliazar Babu and Ramesh Namasivayam, Gamooga helps businesses optimize customer interactions through email, SMS, and push notifications.

CategoryDetails
FoundedNot specified
FoundersEliazar Babu, Ramesh Namasivayam
HeadquartersChennai, India
ServicesCustomer engagement, marketing automation
Popular SolutionsPersonalized marketing, analytics
WebsiteGamooga

In Conclusion,These top 10 AdTech startups in India are at the forefront of innovation, transforming digital advertising with their advanced technologies and solutions. From mobile advertising platforms and programmatic advertising tools to TV-to-mobile engagement and personalized marketing automation, these startups are shaping the future of advertising in India and beyond.

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